June 2026 advertising totals across all ad platforms, with change versus the prior month and the same month last year.
Spend
$0.00
+18.5%vs May 2026+40.6%vs Jun 2025
Results
0
+4.4%vs May 2026−9.4%vs Jun 2025
Revenue
$0.00
+28.2%vs May 2026+93.8%vs Jun 2025
Cost per result
$0.00
+13.5%vs May 2026+55.2%vs Jun 2025
ROAS
0.00x
+8.2%vs May 2026+37.9%vs Jun 2025
Performance over time
Pick a metric, a time grain, and a date range. Day shows the daily rhythm; week and month roll the same numbers up. The range you choose here also filters the campaigns below.
ShowingJun 1–30, 2026
Spend by day, daily totals, Jun 1–30, 2026.
Platform breakdown
Google Ads: $878.59 (13% of spend)Meta: $5,779 (87% of spend)
Google Ads
Spend
$878.59 +11.6%MoM
Results
41 +22.7%MoM
Cost per result
$21.31 −9.0%MoM
CTR
13.64% +90.7%MoM
Meta
Spend
$5,779 +19.6%MoM
Results
525 +3.1%MoM
Cost per result
$11.01 +15.9%MoM
CTR
3.81% −24.0%MoM
Audience and placement
Who the ads reached in June and where the results came from (Meta campaigns — Google doesn't report these splits the same way).
By age
Unknown1 results · $0.64
18-242 results · $57.29
25-3420 results · $825.95
35-4455 results · $1,631
45-5437 results · $1,271
55-6432 results · $1,225
65+12 results · $769.00
Sized by results
By state
California2,250 clicks · $797.63
New York1,599 clicks · $577.42
Texas1,153 clicks · $329.96
Massachusetts994 clicks · $454.52
Florida917 clicks · $294.20
Illinois779 clicks · $255.06
Pennsylvania687 clicks · $225.74
Ohio653 clicks · $180.31
Other (44 more)9,106 clicks · $2,665
Sized by clicks (no conversions attributed at this split)
Facebook vs Instagram
Facebook90 results · $3,306
Instagram67 results · $2,450
threads1 results · $12.10
Other placements1 results · $8.04
Audience Network0 results · $3.22
Sized by results
Store performance
The whole store for June— every channel combined, from Shopify’s own numbers. The advertising reported above is one of the engines feeding these totals.
Gross sales
$46,006
+88.5%vs last month−10.2%vs last year
Paid orders
751
+77.1%vs last month−15.9%vs last year
Average order value
$61.26
+6.4%vs last month+6.8%vs last year
Our role
Paid advertising — Meta
Paid advertising — Google
Website and Shopify storefront
We run Adam's Nest's paid advertising and maintain the website and Shopify storefront. Ads drive shop revenue and the email list; store performance below shows the whole picture the ads feed into.
What worked
Revenue and return grew both month over month and year over year
June revenue of $14,530 is up 28% versus May and 94% versus June 2025, with return on ad spend improving both ways (up 8% MoM, 38% YoY). Fewer, larger orders: measured purchases run below last June, but each is worth more.
New Arrivals and brand search led
The New Arrivals product campaign turned $3,641 into 122 purchases at a 2.66x return. Google brand search returned 24x on its $89. The lead form added 371 email sign-ups at $2.80 each.
What we’re fixing
Click-through slipped — the creative is aging
Account-wide click-through fell 22.5% versus May, the classic fatigue signal. The Provincetown store-traffic campaign also spent $207 at 0.64% click-through with nothing measurable to show.
What we're doing about it
A creative refresh on the fatigued Meta sets is queued ahead of the peak Provincetown season, and the store-traffic campaign is under review for July — either it gets a measurable goal or its budget moves to the product campaigns that are converting.
Campaigns and creative
Every campaign that ran in June, with the actual creative. Open a campaign to see its individual ads.
Email Sign Up and Save 15% - Lead FormMetaResults
Spend
$1,040
Results
371
Cost per result
$2.80
Revenue
$346.05
ROAS
0.33x
Cost per result MoM
+4.1%MoM
Retargeting - Cart & Site Visitors - 2026MetaResults
Spend
$891.07
Results
32
Cost per result
$27.85
Revenue
$1,297
ROAS
1.46x
Cost per result MoM
−31.9%MoM
Text ad
AdamsNest — Search — Activist & AIDS HistoryGoogle AdsResults
Every change made to the campaigns this month, and why.
Automatic change tracking began July 4, 2026, so changes made in June aren’t journaled here. From July onward, every campaign change appears in this section with the date and the reason.